Tag Archives: Princeton Marketing

Outdoor Advertising Tip: Use Billboards to Remind & Direct

Posted on 02/20/2011 by

Reposted from Jan 1, 2011

Media Buying Academy’s Bi-Weekly Newsletter by Chris Buddemeyer offers get advice about outdoor billboards use them for what they are best for; reminding prospective consumers what to buy and where to shop.

A Nike billboard showed the latest Nike athletic shoe, white with a Navy blue “swoosh.”  No words of copy.  Just a picture of the shoe with the “swoosh” (the Nike logo) prominently displayed.  This is Nike saying to the public, “Hey!  If you are going shopping for athletic shoes today, don’t forget about Nike.  And here’s a picture of our latest shoe!”  Read more...

Posted in Media | Tagged , , | 13 Comments

What is Your Businesses’ Black Friday?

Posted on 12/15/2010 by

By Laurie Panas Brackett

I think the whole concept of Black Friday is amazing.  As a kid my grandmother would take me to Willow Brook Mall in NJ and spend hours at Macy’s and Bloomingdales for presents for Christmas.  It was truly a test of wills as we waited on two hour register lines, dogged flying bags as people ran to grab the last item on the table, and tried to sift through the two feet of clothes on the floor after the onslaught of people.  I would always feel for the people working at those stores and wonder how long it would take them to get the store back in order again.  What is the big deal about Black Friday anyhow?  Read more...

Posted in Author - Laurie Panas-Brackett, Marketing | Tagged , , | 5 Comments

Bike MS Tour to Tanglewood Cause Marketing

Posted on 09/29/2010 by

Cause Marketing and giving back to the community that supports your business is extremely important for a healthy business environment. Your business would not exist if not for the support of people and citizens in the community. Princeton Marketing believes that businesses should contribute to their respective communities.  Read more...

Posted in Author - Monte Brackett, Marketing | Tagged , , , , , , , , , , | 2 Comments

Seeking a Project Manager Position at Princeton Marketing

Posted on 09/23/2010 by

Princeton Marketing is seeking an energetic, detail oriented, creative leader who possesses excellent communication skills. We want someone with a positive attitude and winning style. If you are dependable and trust worthy and have a passion for marketing, advertising and design call 800-862-5201 to learn more about the position and submit your information.
Princeton Marketing is a small business marketing strategies firm, media buying and planning firm, web site design firm. Learn more about us at: Marketing Greensboro.

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Small business marketing strategies – marketing planning & adaptation

Posted on 08/18/2010 by

Will you adapt and change with the following conditions: environment, geography, economy, political, technological, social and a host of other business factors?

The business environment that companies operate in will always change. This is a given.
In order to keep your current market share and build new market share, you must create value over your competitors. So the question is… how will you adapt to the various changes that will always happen in the marketplace? A million dollar question and the answer is…..Strategic Marketing Planning.  Read more...

Posted in Author - Monte Brackett, Marketing | Tagged , , , | Comments Off