Tag Archives: online marleting

6 Pay Per Click Pitfalls to Avoid

By Monte Brackett

If you are implementing your own PPC campaigns, here are some common pitfalls to avoid that could potentially be costing you money and time.

  1. Improperly setting up your PPC campaign initially -   set up can be very time costly for a business. Setting up your account and your campaigns will be the first thing required to begin your PPC campaign and if it is not set up right it will be problematic throughout the campaign. You need to test, track and modify your ads during the set up and properly create your ads that convey the proper messaging within very limited spacing.
Posted in Author - Monte Brackett, Online Marketing, Promotional | Tagged , , , , | Comments Off

A new innovation to enhance your direct mail campaign- Smart Stamps

By now you have at least heard of QR codes, but have you heard of Smart Stamp®? Smart Stamp® is an innovative new product from the US Postal Service intelligent Mail. Smart Stamp® adds a new kind of visual ID label onto the front surface of traditional postal mail to connect letters, postcards or packages with the Internet. The special Smart Stamp applied onto postal mail adds a color coded Microsoft Tag and our proprietary wireless RFID tag encoding technologies with industry standard mobile devices.  These stamps do not get in the way of the reading or scanning to verify through the US Postal Service.  They can be generated by a business and placed on envelopes to offer an additional customer experience.

Posted in Author - Laurie Panas-Brackett, Marketing | Tagged , | Comments Off

Trends on Twitter

Want to know what topics are trending on Twitter? Check out What the Trend. The trend-tracking site monitors both the rank and duration of every topic that pops up on Twitter’s global Trending Topics chart. They post a list of the top 10 topics Trending on Twitter, along with topics that are marked as Spam by users.

Posted in Author - Bobby Beck, Marketing, Online Marketing, Social Media | Tagged , , , , | Comments Off

Bike MS Tour to Tanglewood Cause Marketing

Cause Marketing and giving back to the community that supports your business is extremely important for a healthy business environment. Your business would not exist if not for the support of people and citizens in the community. Princeton Marketing believes that businesses should contribute to their respective communities.

Posted in Author - Monte Brackett, Marketing | Tagged , , , , , , , , , , | 2 Comments