Category Archives: Social Media

A Timeline of Memories—The Facebook Revolution

Facebook Timeline

Notice the timeline on the right-hand side of the screen. If you click on a year, you will see all activity that took place that year on your facebook.

We all have memories. We all love to document our memories—in photos, letters, notes, stories. Why should we feel any different with our memories on Facebook? I remember the day I signed up for “The Facebook” (the domain was still www.thefacebook.com back then). It was November of 2004, my freshman year of college. I was young, naïve, and was told by a girlfriend that I needed to sign up because everyone was on it. So I jumped on the bandwagon and joined the website, created a profile, and uploaded a photo. Ever since that day, I don’t think I have gone more than a week without signing onto my Facebook account.

Posted in Author - Allison Kahn, Facebook, Industry Happenings, Marketing, Social Media | Comments Off

Social Gaming Meets Marketing

While on Facebook, have you ever received a request to help one of your friends build a barn or to plant crops? If so, you may be familiar

The intro image for the game Farmville by Zynga

with the Facebook game Farmville. If you are unfamiliar with it, here is a quick description of what it is about. http://en.wikipedia.org/wiki/FarmVille

Farmville, produced by Zynga, has been one of, if not, the most popular social game on Facebook.  At one time boasting a user base of 10% of Facebook users and 750 million active users, which is a sizable audience to have.

Posted in Author - Bobby Beck, Facebook, Marketing, Online Marketing, Social Media | Tagged , , , | Comments Off

Strategies on How B2B Companies Can Use Facebook Successfully

B2C business pages still dominate the Facebook arena but more and more B2B companies are setting up pages and pushing past just setting up a strong presence.  So how can you make your B2B Facebook campaign more successful?

Increase your fans—Every time someone “likes” your brand, they become a fan of your company.   Having more fans allows for an exponential increase of exposure of your brand. Their friends see posts and send to their friends and so forth, so increasing your fan base will increase your exposure.

Posted in Author - Laurie Panas-Brackett, Facebook, Marketing, Social Media | Tagged , , , , , | 1 Comment

Facebook’s “Awesome” Announcement

Mark Zuckerberg Makes Major Facebook Announcement

Mark Zuckerberg at conference on July 6, 2011

Facebook made an “awesome” announcement yesterday that was awaited by many across the nation. As many already know, Google has created their own social media site called Google+. Google+ is similar to Facebook in many ways because you have a profile and friends that you can add. However, there are also many differences. The biggest and most obvious difference to everyone, including Mark Zuckerberg, was the video chat and group chat features, or as many like to call face time, that Google+ offers.

Posted in Author - Allison Kahn, Marketing, Social Media, Web | Tagged , | Comments Off

Employee access to accounts-Trust & Online Access are a must

By Laurie Panas Brackett

Posted in Author - Laurie Panas-Brackett, Marketing, Social Media, Web | Tagged , , , , | Comments Off